Heelo™ announce the signing of a 15-month contract with Habitat for Humanity Halton-Mississauga

Toronto, ON, Oct. 15, 2018 – Heelo™ is pleased to announce the signing of a 15-month contract with Habitat for Humanity Halton-Mississauga (regional affiliate of Habitat for Humanity Canada). Heelo™ will initially train and install their BLE beacon-based CRM platform in three Habitat for Humanity Halton-Mississauga ReStore locations in Burlington, Milton and Mississauga. Installations are expected to be completed by end of October, 2018. After an initial trial period agreed upon by both parties, Heelo™ will look to further service Habitat for Humanity Canada’s ReStore locations across Ontario and Canada. Habitat for Humanity Canada has just over 100 ReStores in Canada and more than 1,000 worldwide. Habitat for Humanity Halton-Mississauga may also utilize Heelo™’s CRM platform at project sites and other applications within its business.

Roy Choi, CEO of Heelo™ comments:
“Working with Habitat for Humanity Halton-Mississauga is a perfect launch client for Heelo™ as we have similar goals in helping to preserve our environment. The Halton-Mississauga area ReStore locations are very busy and will give us a great opportunity to measure the effectiveness of our solutions. Heelo™ also plans to test some of its other vertical platforms with Habitat for Humanity Halton-Mississauga.”

Mark Jambrovic, Director of ReStore and Volunteer Operations Habitat for Humanity Halton-Mississauga, comments:
“We are very excited to launch Heelo™’s in-store engagement platform in all three of our Halton-Mississauga area ReStore locations. We believe Heelo™’s leading technology in this field will enable us to engage with our in-store customers at a whole new level. We are also looking forward to using their platform at our various Build Sites to better communicate with our amazing volunteers!”


Founded in 1999, Habitat for Humanity Halton Mississauga mission is to use our knowledge, skills, community relationships, volunteers and other resources to create and promote safe and affordable home ownership options with the aim of alleviating the cycle of poverty within our community.

About Heelo™

Heelo™ is a leading location based marketing and advertising network that uses leading edge ping technology as an indoor positioning system to build its mobile audience, deploy SMB offerings and deliver advertising campaigns. Heelo™ is planning its commercial stage of development and growth after successfully engaging over 700 customers and 15,000 mobile users in early trials.

All campaigns and real time offerings are delivered by the Heelo Experience™ campaign management platform which offers complete data management and reporting. Heelo™ applies several data visualization perspectives to help retailers and advertisers create real time actionable campaigns.

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